A global alliance to celebrate resilience, empower high achievers, and inspire the world on NEVER GIVE UP DAY - August 18. 
NEVER GIVE UP DAY (August 18) is more than a global celebration.
It’s a powerful reminder that perseverance, resilience, and unwavering purpose are what truly define greatness! 
We are proud to highlight and strongly support NEVER GIVE UP DAY, our OPTIMUM Strategic Alliance Partner, and the inspiring global initiative led by our distinguished Centurion Member in Belgium, Alain Horoit.
In just a few weeks, NEVER GIVE UP DAY will launch its most meaningful feature to date: the Walk of Perseverance, a powerful, simple call to action that transforms words into movement.
This year is about more than saying Never Give Up...
It is about walking it.
Individuals can walk for their children, for a loved one, or in honor of someone who cannot walk themselves.
Groups can walk together: associations, companies, community organizations, and teams.
Global coordinated walks will also be created, uniting cities and countries around shared tributes and causes.
Last year was already a great success.
This year, we are taking it to another level.
This year, we are taking it to another level.
We warmly invite all OPTIMUM members and friends around the world to become actively engaged, organize local walks in their cities, and help make this movement even stronger, more visible, and more impactful across world capitals.
Together, we turn perseverance into action.
Together, we walk for a better world.
Stay tuned for more info soon
Stay tuned for more info soon
Team OPTIMUM Elite Club
Centurion Member, Belgium: Alain Horoit - NEVER GIVE UP DAY
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